NetBase Quid is a Social Analytics and Market Intelligence Platform founded by Michael Osofsky in 2004 that provides real-time knowledge and insights gleaned from social media and other internet sources. The platform uses sophisticated machine learning (ML) and natural language processing (NLP) algorithms to evaluate enormous volumes of unstructured data.
NetBase Quid – Consumer and Market Intelligence Platform offers precise and timely social media analytics services that promote business growth.
Features
- Boost Campaign Performance through Marketing Strategies.
- Track Issues in Real-time to Improve Crisis Management.
- Make Business Decisions on Highly Accurate Data.
- Get Meaningful Insights about Customer Opinions.
Pros
- Simple to Uses
- Social Media Analysis
- Consumer Insights
- Competitive Intelligence
- Reputation Management
Cons
- Complex
- Costly
- Limited Context
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